AGRIVI
Digital solutions across the agrifood value chain
What it does
AGRIVI provides a suite of digital agriculture solutions covering farm management, food traceability, and AI-powered farmer engagement. The AGRIVI 360 Farm Management Software helps farmers make data-driven agronomic and economic decisions with real-time insights from the field. AGRIVI Food Traceability enables food and retail companies to offer transparent product lifecycle tracking from seed to shelf. AGRIVI AI Engage is an AI-advisory platform that allows agrifood companies to deliver personalized advice to farmers via WhatsApp or Viber. Additionally, AGRIVI Connect integrates machinery, IoT devices, and ERP systems for centralized data monitoring.
Who it is for
AGRIVI serves multiple stakeholders across the agrifood value chain: enterprise farms and agribusinesses with large operations; food and beverage companies managing farmer contracts and sustainability; retail chains marketing premium fresh products; input manufacturers (seeds, crop protection, fertilizers, machinery) with large customer bases; cooperatives, banks, agronomic advisors, and the public sector. The platform is designed to support both growers and the companies that work with them.
Why it matters
Agriculture faces pressure to increase productivity while meeting sustainability and traceability demands. AGRIVI addresses this by digitizing farm operations, enabling precise input use, and providing transparency to consumers. The AI Engage tool helps agrifood companies scale farmer engagement without adding complexity. Customer testimonials mention revenue increases of 10-15% (Barbados Agricultural Management Company) and improved sustainability goal achievement (Nestlé). The platform also helps replace paper-based records with centralized digital data, improving accountability and decision-making.
Launch signal
AGRIVI has been adopted by notable organizations including Kaufland (retail), Nestlé (food & beverage), and the Barbados Agricultural Management Company. The company is EIC Accelerator-backed and offers a Farm Digitalization Score tool and ROI Calculator. The website features multiple case studies and eBooks, indicating an active go-to-market with a focus on enterprise sales.
Brand and naming
The name AGRIVI combines "agri" (agriculture) with "vi" (possibly from "vision" or "vita"), suggesting a focus on agricultural insight and vitality. The brand positions itself as a comprehensive digital agriculture partner, emphasizing the entire value chain rather than a single point solution. The tagline "Global Digital Agriculture Solutions" reinforces its ambition for worldwide reach. The visual identity and website are professional, with clear product segmentation and industry-specific messaging.
Founder
Matija Zulj
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