Milestones

What it does

Milestones is a native project management app for Apple devices (iPhone, iPad, Mac, Apple Watch) that organizes work into a three-tier hierarchy: Projects, Milestones, and Tasks. Users can break large projects into named milestones, each with its own progress bar, status (Draft, Planning, In Progress, In Review, Released), and active focus mode. Tasks can be tagged, prioritized, set with due dates, and made recurring. The app includes smart lists (Today, Upcoming, Inbox), a kanban board view, quick capture, search, widgets, Siri/Shortcuts support, and an MCP server for connecting AI agents like Claude on Mac. Data syncs via iCloud, and the app is free with in-app purchases for Pro features.

Who it is for

Milestones is designed for individuals who manage projects on Apple devices: developers shipping products, students finishing dissertations, designers managing client work, or anyone tracking personal goals. It suits users who prefer a structured, milestone-based approach over flat to-do lists. The app is available in 33 languages and targets Apple ecosystem users who value native performance, privacy, and offline capability.

Why it matters

Most project management apps are either too complex or too generic. Milestones addresses the common problem of vague goals by enforcing a clear structure: projects are divided into phases (milestones), each with defined tasks and progress tracking. This helps users avoid abandonment and maintain momentum. The app is privacy-focused (iCloud sync, no server-side storage) and deeply integrated with Apple platforms (widgets, Siri, Shortcuts, Apple Watch). The recent addition of an MCP server allows AI agents to interact with projects, opening up automation possibilities for power users.

Launch signal

Milestones launched on the App Store in 2024 and has been actively updated. Notable recent releases include version 1.10.0 (June 2025) with lists, widgets, and multiline task titles; version 1.9.0 (June 2025) with an MCP server for AI agents; and version 1.8.0 (May 2025) with crash report controls. The app has a 4.0 rating from 1 rating on the Mac App Store. The developer, Yassine Zeriouh, is responsive to feedback, as seen in a review reply promising printing features.

Brand and naming

The name 'Milestones' directly describes the app's core feature—breaking projects into phases—making it intuitive but generic. It may face challenges in trademarking and standing out in a crowded market. The tagline 'Native project management for Apple Devices' clearly positions it within the Apple ecosystem, leveraging native design and iCloud sync. The branding is functional rather than distinctive, relying on the quality of the product and its platform integration to differentiate.